Fineguide vs Bitrix24: a CRM built around the conversation
Short answer
Bitrix24 is a broad workspace (CRM, tasks, projects, sites, HR and telephony), with an on-premise edition. Fineguide is narrower: an AI-first CRM where assistants answer chat, email and live calls from one customer record, and where every recorded call can be scored. Pick Bitrix24 for an all-in-one company workspace; pick Fineguide when customer conversations and calls are the work.
Bitrix24 vs Fineguide at a glance
Competitor facts come from each vendor’s own pages, read on 21 October 2026. Vendors change their products often, so check the linked page before you decide. Numbers in brackets point to the sources at the bottom of this page.
| Fineguide | Bitrix24 | |
|---|---|---|
| AI agent | AI assistants on every plan. They answer from the knowledge you give them (URLs, documents, PDFs), follow your persona and handoff rules, call your own systems through custom actions and hand the conversation to a person. On paid plans they also write the fields you define into CRM leads. [7][6] | CoPilot AI: AI for everyday work from Basic; AI chat assistant, voice-to-task and meeting follow-up on Standard Vibe+; AI automation agents on Professional Vibe+.[1] |
| Messaging channels | Website chat widget, WhatsApp, Telegram, Instagram, Messenger, Slack and Discord, and inside amoCRM and Kommo. One team inbox for chat and your own email (IMAP and SMTP). [7][8] | Contact Center: WhatsApp, live chat, Bitrix24 Network, Instagram, Facebook, Viber and Telegram.[2] |
| Phone calls | AI assistants on live inbound and outbound calls over your own phone system (SIP), in 14 languages including Romanian and Russian; outbound call campaigns (outreach, survey, promotion). [9][10] | Built-in telephony: rent a virtual number from the built-in provider, connect your office or cloud PBX with the SIP connector, or use a Market app.[3] |
| Call-quality scoring | Voice QA: every recorded call transcribed and scored against each department’s own rules and weights, with quotes and a suggestion for every rule; agent scorecards; reports in 30 languages. [11] | CoPilot transcribes call recordings and gives each analysed call a script-match score; agent ratings average those scores.[4] |
| Languages | Workspace in English. Chat widget interface in 24 languages, including Romanian and Russian; AI phone calls in 14. Website in English, Romanian and Russian; support in English and Romanian. [14] | Not stated on the vendor pages we checked. |
| Data and deployment | Personal data handled under Moldova’s Law No. 195/2024 on personal data protection, and the GDPR where it applies. On-premise deployment on your own infrastructure under an Enterprise contract. [13][12] | Cloud, or the on-premise edition on your own server, with access to the source code.[1] |
Fineguide’s plans: Free, then from €100 a month for the whole organization — see pricing
Where Bitrix24 is stronger
- Breadth. Tasks and projects (Kanban and Gantt), shared calendars, chat and video calls, a website builder, e-signature, HR tools and time tracking sit in the same account as the CRM. [1]
- Telephony of its own: rent a virtual number from the built-in provider, or connect an office or cloud PBX with the SIP connector; call tracking on Professional. [3][1]
- An on-premise edition off the shelf, with access to the source code. Fineguide’s on-premise deployment is agreed in an Enterprise contract. [1][12]
- More contact-centre channels in one place, Viber and Bitrix24 Network included; Fineguide does not list Viber. [2]
Where Fineguide is stronger
- AI that answers customers. Assistants learn from your URLs, documents and PDFs, answer on the website widget, WhatsApp, Telegram, Instagram, Messenger, Slack and Discord, write the fields you define into CRM leads (on paid plans) and hand over to a person. [7]
- AI on live phone calls, over your own SIP, in 14 languages including Romanian and Russian, plus outbound call campaigns with retries and calling hours. [9][10][14]
- Call scoring by your rules, not only a script. Voice QA scores every recorded call against each department’s rules and weights, with quotes and a suggestion for every rule, and reports in 30 languages. Bitrix24’s CoPilot scores how closely a call follows a sales script. [11][4]
- Recordings that arrive on their own from Moldcell, Orange Moldova or the Fineguide call-recording app for Android. [14]
- A smaller scope: a customer-facing team gets one customer record and one inbox for chat and email, without setting up a company workspace first. [8]
- Romanian: Fineguide’s site is in English, Romanian and Russian, its support in English and Romanian, and its chat widget interface comes in 24 languages. [14]
Who should choose which
Choose Bitrix24 if…
- you want one tool for the whole company: tasks, projects, intranet, HR and CRM;
- you want an on-premise edition you install yourself;
- you need telephony with numbers rented inside the product.
Choose Fineguide if…
- your team spends the day on customer chats, emails and calls, and you want AI to take its share;
- you score call quality, or want to start;
- you run outbound call campaigns;
- you want a vendor in Chișinău with support in Romanian.
Switching from Bitrix24
Bitrix24 exports CRM data from its list view. Plan the contacts step: only contacts marked for export are included.
- 01
Start on the Free plan
Create a Fineguide account (no card needed), give an assistant your website and documents, and test it in the chat widget.
- 02
Export from Bitrix24
Switch the CRM to List view and export leads, deals, contacts and companies as xls or csv. Turn on “Included in export” for the contacts you want, and check that your plan allows contact export. [5]
- 03
Import into Fineguide
Import the files (CSV, TSV, XLS or XLSX), map the columns to custom fields and confirm duplicates before they merge. [14]
- 04
Reconnect channels
Connect WhatsApp, Telegram, Instagram, Messenger and your own mailboxes to Fineguide’s team inbox, with routing rules and departments. [8]
- 05
Questions people ask
- Can Bitrix24 score calls?
- Its CoPilot transcribes call recordings and gives each analysed call a score for how closely it matches a sales script. Fineguide’s Voice QA scores each call against the rules and weights of the department that handled it, with quotes and a suggestion for every rule. [4][11]
- Does Bitrix24 run on-premise?
- Yes, Bitrix24 sells an on-premise edition to host on your own server, with access to the source code. Fineguide offers on-premise deployment on your own infrastructure under an Enterprise contract. [1][12]
Keep reading
Fineguide, module by module
Sources (checked 2026-10-21)
- [1] Bitrix24: Plans and features (Essentials and Vibe+, FAQ, on-premise) www.bitrix24.com/prices/
- [2] Bitrix24 Helpdesk: Communication channels in Contact Center helpdesk.bitrix24.com/open/25935795/
- [3] Bitrix24 Helpdesk: Telephony connection options overview helpdesk.bitrix24.com/open/25816375/
- [4] Bitrix24 Helpdesk: AI speech analytics and sales scripts in CRM helpdesk.bitrix24.com/open/23763142/
- [5] Bitrix24 Helpdesk: Export CRM data helpdesk.bitrix24.com/open/25822483/
- [6] Fineguide: Pricing fineguide.ai/pricing/
- [7] Fineguide: AI Assistants fineguide.ai/ai-assistants/
- [8] Fineguide: Messages & Inbox fineguide.ai/messages/
- [9] Fineguide: AI Telephony fineguide.ai/voice-ai/
- [10] Fineguide: Campaigns fineguide.ai/campaigns/
- [11] Fineguide: Voice QA fineguide.ai/voice-qa/
- [12] Fineguide: Enterprise fineguide.ai/enterprise/
- [13] Fineguide: Privacy Policy fineguide.ai/privacy-policy/
- [14] Fineguide: product facts (llms.txt) fineguide.ai/llms.txt
Spotted something out of date? Write to contact@fineguide.ai and we will correct it.
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